Summary Privacy Notice & Notice at Collection Updated 4 th of December, 2024

This brand and trading name is under The UC Group of Companies, a duly registered company in Bermuda. The name The UC Group of Companies, the words "Us", "Our", "We", “Northshore Medical & Aesthetics Center, Dr. Brown’s Laboratories, Dr. Brown's Laboratory, “UCG”, “NMAC”, or "DBL", refers to The UC Group of Companies. This Summary Privacy Notice supplements Our Privacy Notice by providing key information to You about how We collect and use personal information about You. Our detailed Privacy Notice describes the types of personal information We collect from You directly, from Your poppinsactions with Us (on Our websites, mobile apps, and digital tools (collectively, “Sites”) and advertising), and from third parties; how We use it; how We protect it; and Your rights as Our consumer.

What Types of Personal Information Do We Collect and for What Purposes?

The personal information that We collect about a specific person will depend on, for example, Our relationship or poppinsaction with that person. We collect personal information that You provide to Us, from Your engagement with Our brand Sites and platforms, advertising, media; from third parties who have Your permission to share it with Us; and automatically collected (such as through cookies and other similar technologies).

We collect the following categories of personal information:

Categories of Personal Information	Examples
Identifiers	Name, Postal Address, Telephone number, Mobile number, Online identifiers (e.g., Cookie IDs/MAC address), poppinsnet Protocol address, E-mail address, Account name/username, Social handle or moniker, Device identifiers
poppinsnet or Similar Network Activity	Browsing history, Account login information, Search history, Information on your poppinsaction with a website, application, or advertisement and related information, Smart device and sensor data
Payment Information	Credit or debit card information, Information to process payments and prevent fraud
Legally Protected Characteristics	Characteristics of protected classes or groups under state or federal law. For example: Age (40 and over) Race, ethnicity, national origin Sex, gender identity, gender expression Marital status
Purchasing Information	Products or services purchased, obtained, or considered Other purchasing or consuming histories or tendencies (e.g., beauty routines, beauty concerns) Loyalty activity and redemption Account information Customer service records Health and safety-related information User-generated content (e.g, product testimonials, ratings and reviews, etc.)
Geolocation Data	Geolocation data includes information such as the following: General location information indicating the general physical location of you or your device (e.g., IP address or zip code) Precise information about your location if you allow us (or a third party who provides it to us) to collect it
Audio Visual Information	Photographs that you upload or share with us CCTV video recorded at our facilities Call center recordings Video images
Professional or Employment-Related Personal Information	Career/profession Professional credentials (e.g., professional license)
Other Information Considered Personal Information* *Some information in this category is addressed in other categories as well.	Name, Contact details such as telephone number and address, Age, Signature (including electronic signature), Physical characteristics or descriptions, Payment information, Address, Driver’s license or state ID number, Education, Employment, Medical/health information(including, as applicable, personal information defined as ‘consumer health data’ by the Washington State My Health My Data Act and Nevada SB 370).
Inferences drawn from any of these personal information categories	Inferences based on personal information about an individual to create a summary about, for example: Beauty and related preferences, Characteristics, Behaviors on and off Site, Purchase patterns, Demographics, Household information

We combine information that We collect via one method (e.g., from a website or Our digital advertising) with another method (e.g., an offline event) for the purposes outlined in the Privacy Notice. For example, if You have an account with Us and are logged in, or otherwise provide personal information like an email, We associate information We observe about You with other information You or a third party provide to Us. We do this to get a more complete view of Your preferences for Our beauty products and services, which, in turn, allows Us to serve You better and with more customization and better beauty products.

How we collect and use this information within the The UC Group of Companies brands and trade names is summarized below:

#	Purpose	Description
1	Fulfil Your requests for products or services, manage Your orders, and process payments	Administer and manage Your account or loyalty program membership
2	To send You marketing communications, which may be tailored to Your ‘beauty profile’ based on what personal information we know about You and Your preferences	To provide tailored and personalized content, services, advertisements and offers, including based on Your beauty characteristics and preferences. This includes processing personal information using automated means to generate personalized outputs, such as product recommendations
3	Post Your content and reviews on the Sites, our social media pages, and related-third party sites that retail or feature Our brands and products	Manage any competitions, promotions, surveys, sweepstakes, giveaways, or contests You choose to enter
4	To manage, improve, and develop Our business. This includes improving and developing products and services; enhancing Our data modeling and analytics to provide better results to You and other users of Our products and services; and conducting research about Our products, services, and Our customers. This includes fine-tuning or training models in support of the purposes outlined in the Privacy Notice	Verify Your identity and detect and prevent fraud, and to maintain the security of Our products, Sites, and systems
5	To communicate with You, answer questions and otherwise poppinsact with You, and create better experiences	Provide You with requested services or to complete transactions You request
6	To collect, evaluate, and monitor reports of undesirable events during or after use of Our products	Support Our everyday operations, including to meet risk, legal, and compliance requirements
7	Business Development	Improve and develop products and services, enhance data modeling and analytics, and conduct research about Our products, services, and customers.
8	To enforce Our terms, and to protect Our rights, property, and safety, or the rights, property, and safety of others	For corporate governance, including mergers, acquisitions, and divestitures, and to otherwise comply with applicable laws

Our Sites and services may, including using artificial intelligence (such as machine learning, deep learning, computer vision, or generative AI) (collectively, “AI”), process personal information automatically to generate responses, gain insights, and for other purposes disclosed in this Privacy notice. For example: As part of a product or service We provide to You: When You poppinsact with certain of Our Sites and Our beauty tools, such as Virtual Try On tools and other virtual beauty tools available on our Sites, We collect inputs directly from You, as well as inputs We observe or collect automatically or obtain from third-parties, to generate personalized outputs. Operations. We leverage a variety of automated technologies, including AI, for Our operational purposes. For example, We leverage automated technologies to identify and classify the reason a customer reaches out to Us, to help Our customer service agents identify solutions, and help Our customer service agents prepare a response. Safety and Security. We leverage automated technologies, including AI, to enforce Our terms and policies, protect our rights, and to keep Our products and services safe and secure. A more detailed description of the information We collect and how We use this information is available in the “ How We Collect and Use Personal Information ” section of the detailed Privacy Notice.

When Do We Share Personal Information?

We share personal information with third parties (vendors, agencies, and businesses) that help Us run Our Sites, Our business, and retail Our products to further The UC Group of Companies’ mission. We may disclose information to Our service providers, to complete a transaction requested by You, when required by law or authorities, and in the event of a sale or reorganization of Our company. Some of Our virtual beauty tools use AI services. The AI service includes content monitoring and abuse monitoring features. To detect and mitigate abuse, AI stores all prompts and generated content for up to thirty (30) days to review prompts for abuse where it is accessible by human reviewers. More information is available about how we share personal information about You in the “ How We Share Personal Information ” section of Our detailed Privacy Notice.

We do not ‘sell’ (as ‘sell’ is traditionally defined) personal information about Our consumers. We do not make available or provide consumer’s names, phone numbers, addresses, email addresses, or other personal information to third parties in exchange for money. Like many companies, however, We do share or make available personal information We collect with third parties to facilitate Our advertising, including providing You with personalized advertising from Us about Our products and services on other third-party sites or online applications. In some US States, this type of activity is considered (1) a ‘sale’, (2) a ‘share’ or ‘use’ of personal information for targeted advertising, or (3) both, and subject to a right of opt-out. For example, some third parties allow Us to serve consumers with online promotions by sending identifiers or contact information (e.g., email, phone number, other identifiers (cookie ID, device ID, pseudonymous ID)) We have collected to the third party. The third party compares the identifiers or contact information to identifiers in its own database, and, if there is a match, We can use this information to optimize our advertising campaign(s), choose whether or not to serve an advertisement to the matched individual on a third-party site or platform, and measure the effectiveness of Our advertising. We can also send this information to adtech providers (like demand side platforms) that help Us serve advertisements to You on third-party sites or online applications that participate in online auctions of their ad inventory.

Additionally, We make available personal information to third parties through Our use of cookies and other similar technologies on our Site. For example, we share or make available online personal information with third parties such as social media platforms or other marketing service companies to optimize our marketing campaigns, help Us display ads for Our goods and services on third-party sites, and measure the effectiveness of those ads on such thirds party sites. These companies use personal information to improve their own products and optimize their own ad targeting systems.

How Long Do We Retain Personal Information?

We will retain personal information about You for so long as Your account is active, you engage with Us, as needed to provide You services, and as necessary to comply with Our legal and/or regulatory obligations, to resolve disputes, to manage Our rights, and to enforce Our agreements. We do not control certain privacy settings and preferences maintained by Our social media partners like Facebook and Twitter. If You wish to make changes to those settings and preferences, You may do so by visiting the settings page of the appropriate social media site.

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